Videocodec is a Performative Interactive Installation conceptualized for the Lichthof at University of Applied Arts Vienna.
The Installation exhibits a collection of animated Videos in combination with physical elements. Through touchable gelatin sculptures and smartphones, visitors could interact with the installation.
While pop culture and corporations after take cryptical data and make it uninterpretable for us, Videocodec uses a transmedial narrative, which unites complex data with an emotional core. The intervening of emotional and virtual simulations leave the experience of data from the known black-and-white normative.